Anther

Anther is a new agri-tech start up based in New Mexico, backed by agriculture industry experts and experienced growers who are ushering in the third agricultural industrial revolution.

Anther’s mission is to lower costs and increase yield and efficiency for specialty crops using revolutionary UAV-based technology. Ultimately, Anther and other AgTech innovators share a common goal – to find new ways to feed the world and support its most important industry.

Anther needed a visual identity that lived in the two worlds of agriculture and technology while remaining adaptable for the constantly changing landscape.

I independently developed the branding, look and feel and executed logos and assets for the brand’s launch last year.

POLLINATION BY DRONE

We’ve automated pollination.

Our autonomous drones fly efficient routes and precisely dispense pollen over the crown of each tree during its blooming period. This means no wasted pollen, and no missed pollination windows. With only two drones, we can pollinate up to 10x faster than current manual methods.

Innovating the future of crop pollination and operations management.

Anther will launch by working on date crops, which are not a native crop to the Southwest US. From there, they will continue to expand to other specialty crops in the Southwest and across the country.